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Maxim Butenko

Biography: Head of the Professional Chemistry Group of the Biosphere Corporation.
While working for the “Biosphere” corporation as a group manager for 4,5 years the following range of projects was successfully developed and implemented:
• introduction of a professional Ukrainian-made household chemicals line. The quality of products is in line with European standards;
• development and introduction of a concentrated laundry detergents line, both dry and liquid;
• introduction of cleaning tools (consumables and inventory) into the assortment. Inventory division by application zones and color code;
• annual shipping growth of given goods by more than 50%;
• active cooperation with the HACCP Integration Association in Ukraine, conducting training courses and lectures. Participating in general projects.
Before working at “Biosphere” gained successful experience working in marketing and sales departments (event executive, marketing manager, trade marketing manager, brand manager) of such large companies as Philip Morris Ukraine, MAXUS Ukraine, where numerous successful projects were also implemented.

Theses:
• Cleaning the bar area according to HACCP: compliance with European norms and standards;
• The main steps to bring the cleanliness of the bar to a new level – a description of critical points and problems associated with them;
• Bar safety: direct impact of hygiene on the quality of services and beverages;
• Safety and comfort of guests: how to save the bar’s face;
• “Easy” bar care: subtleties, features and lifehacks;
• Modern approaches to cleaning bar equipment as tools to save time and money;
• Ready-made solutions to keep the bar clean;
• Answers to the questions of specialists of BIOSPHERE PROFESSIONAL – the market leader in professional products for cleaning and hygiene in Ukraine.

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